The Swiss Open Gstaad, which will take place from 16 to 24 July, has gained EFG International, a leading Swiss private bank, as a new partner. From this year onwards, the tournament, which is steeped in history, will be known as the EFG Swiss Open Gstaad.

The Swiss Open Gstaad and EFG are entering into a long-term partnership. “We are embarking on a partnership with enthusiastic people who want to contribute to increasing the international appeal of the tournament,” said tournament director Jeff Collet. Franco Polloni, head of Switzerland & Italy Region EFG, added: “I am very excited about our new partnership with the Swiss Open Gstaad, one of the most prestigious tennis tournaments in Switzerland.”

BASED ON AVS/JENNY STERCHI